Other Strategic Vision Services
Other services include:
- Brand equity/Brand image
- Brand Index/Brand Commitment studies
- Communications development
- Concept development and testing
- Corporate culture consulting
- Customer satisfaction, retention, and loyalty
- Equity extensions/New products
- Future directions/ ValueCentered trends
- Image studies
- Leverage Analysis
- Product development
- Strategic Positioning
- Teen and Adult panels and tracking
- Total Advertising Impact studies
- Total Quality Award® (TQA)
- Total Quality Index® (TQI) studies
- Total Value Award® (TVA®)
- Total Value Index® (TVI) studies